You could say it all started when Lt. Shri  I.C.Sardana, was awarded the National award for charcoal portraits. Now he did ’nt know how to display his precious work. Outbursted his creativity, from pencil work to metal work. India saw a whole new line of display boards in 1970.
As he started designing and fabricating library equipment, Delhi saw exhibitions as a new avenue for marketing.
Along with his wife Kusum and children Vivek, Rajiv, Tarun solc their innovative concept effectively, spreading the message that companies could keep their trade show booths continually cutting-edge and market more effectively –without blowing their budgets.